The festivities take place in Centennial Plaza, 301 S. Brooks St., the gateway to Wake Forest Town Hall. Presented by Wake Forest Downtown, Inc. and sponsored by Holding Village, this year’s ceremony will feature the lighting of the Christmas tree and Santa’s exciting arrival in a Wake Forest fire truck.

There will be Pictures with Santa (reservations required), a children’s craft activity provided by Wake Forest Woman’s Club, as well as musical performances by local groups. Crumbl Cookies-Wake Forest will provide free cookies for the crowd, while supplies last.

This year’s event will expand beyond Centennial Plaza to include East Owen Avenue where there will be roving LED performers, food trucks and more.

PLEASE NOTE: The lighting of the Town Christmas tree typically takes place at approximately 6:15 pm.